“Knead for Speed” tops the charts!

One week on, our hot stuff baking game is living up to its name. “Knead for Speed” released for the craft bakers, Genesis Crafty, is top of the European viral chart and No.3 in both the UK and around the globe*!

A quarter of a million plays in a week is pretty good going, even by our standards, and at over 5 minutes average pay time that means the brand has already racked up 900 DAYS of brand exposure (yes, seriously).

When did your last digital marketing campaign achieve a result like that so quickly? If you’re hesitating, don’t worry – because now you know who to call.

Enjoy the flipping and chaffing and pure baking delight that is “Knead for Speed” with our compliments!


August 2011